The Elegance Campaign: Braniff’s Ultra Look

RStretton

Senior Captain

Join Date: Jan 2013

Posts: 1060
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#1

The Elegance Campaign: Braniff’s Ultra Look

07-20-2018, 05:53 PM

Aeroclassics has done us a favour in recent years with some nice Braniff Ultra models and that gives me the opportunity to tell the story of Halston's scheme and its part in the demise of the grand old carrier:

The Elegance Campaign: Braniff’s Ultra Look - YESTERDAY'S AIRLINES

https://www.yesterdaysairlines.com/airline-history-blog/the-elegance-campaign-braniffs-ultra-look

The rise and fall of Harding Lawrence’s Braniff International is so well known that in aviation it has become something of a byword for mismanagement and a case study for the impact of deregulation. In many ways it was a harbinger of the bloodbath that the 1980s would become for US carriers however in others

Braniff International Airlines Ultra Liveried Fleet by rstretton, on Flickr

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http://yesterdaysairlines.weebly.com/
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Aero Kangaroo

Chief Pilot

Join Date: Jan 2015

Posts: 34
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07-22-2018, 01:24 AM

An interesting piece about Braniff Airlines. There is a small aviation museum at Dallas Love Field Airport, Texas. with a good display about Braniff Airlines, on the 2nd floor. some of the items on display include pilots and flight attendant's uniforms, advertising posters, and a model Concorde in Braniff colours.
The ground floorof of the museum is devoted to Southwest Airlines.
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